This report details the technical approach taken towards the research into drivers of consumer trust and subsequent validation exercise.
Collection: Gambling Survey for Great Britain (GSGB) > GSGB: Supplementary analysis and additional insights
Releases of official statistics and research from the Gambling Commission.
The Gambling Survey for Great Britain (GSGB) collects our official statistics on gambling behaviour in Great Britain. The GSGB is one of the largest survey about people's gambling behaviours in the world, collecting data from 20,000 respondents each year. This information helps us better understand people’s attitudes and gambling behaviours up and down the country, creating a robust source of evidence for gambling in Great Britain.
If you would like to join our GSGB statistics user group, please complete the GSGB Statistics User Group Sign Up form (opens in new tab).
If you would like to provide feedback on the GSGB and associated outputs, such as the PowerBi dashboard, please use the GSGB feedback form (opens in new tab).
This report details the technical approach taken towards the research into drivers of consumer trust and subsequent validation exercise.
Collection: Gambling Survey for Great Britain (GSGB) > GSGB: Supplementary analysis and additional insights
An analysis of data following the inclusion of a new, multi-statement question on consumer trust which has been added to the Gambling Survey of Great Britain (GSGB).
Collection: Gambling Survey for Great Britain (GSGB) > GSGB: Supplementary analysis and additional insights
View the statistics about initial findings from new data on consumer trust – gsgb
This release presents 2 topic reports based on secondary analysis of 2025 GSGB data. The reports contribute to Theme 3 of our evidence priority roadmaps, which focuses on understanding gambling-related harms and who is most vulnerable to experiencing them.
Collection: Gambling Survey for Great Britain (GSGB) > GSGB: Supplementary analysis and additional insights
The data in this report shows comparisons between the 2023 and 2025 GSGB annual reports for 6 key survey estimates.
Collection: Gambling Survey for Great Britain (GSGB) > GSGB: Supplementary analysis and additional insights
View the statistics about gambling survey for great britain (gsgb): trends report 2023 to 2025
Findings from the Gambling Survey for Great Britain: Statistics on gambling participation, experiences of and reasons for gambling, and consequences from gambling.
Collection: Gambling Survey for Great Britain (GSGB) > GSGB: Official Statistics
GSGB: Official Statistics
Official statistics from the Gambling Survey for Great Britain (GSGB) relating to gambling behaviours and the impact of gambling in Great Britain. Includes wave publications and annual reports.
Contains 13 publications
GSGB: Supplementary analysis and additional insights
Additional data and insights from the Gambling Survey for Britain (GSGB), beyond our official statistics, including topical reports and further insights using data from GSGB.
Contains 14 publications
Survey Methodology
Read the GSGB technical report to find out how the data was collected, who took part in the survey and what questions were asked.
Measuring the adverse consequences from gambling
Read how we have developed new questions about adverse consequence from gambling which are included in the GSGB survey.
Guidance on using statistics from the Gambling Survey for Great Britain
Using our official statistics
Continuous Improvement
Find out how we are continually improving the GSGB and implementing recommendations from the Office for Statistics Regulation (OSR) GSGB review and the Sturgis report.
Timeline of the Gambling Survey for Great Britain
Use our timeline to track the progress of GSGB from its early development to the latest publications.
View our GSGB interactive dashboard (opens in new tab)
With this dashboard, you can:
This dashboard is in Microsoft Power BI which may not fully support all accessibility needs. You can find the source data in the GSGB Annual report (2025) data tables (downloads as Excel file).
Some files may not be accessible for users of assistive technology. If you require a copy of the file in an accessible format contact us with details of what you require. It would help us to know what technology you use and the required format.
Hi, I’m Helen Bryce, Head of Statistics at the Gambling Commission and I want to tell you about the new Gambling Survey for Great Britain.
The Commission has developed the Gambling Survey for Great Britain to provide a high quality survey which will provide more timely information across the whole of Great Britain. It will be the largest survey of its kind about peoples’ gambling behaviours in the country, replacing our previous quarterly telephone surveys.Each year the Gambling Survey for Great Britain will collect data from twenty thousand respondents and help us better understand peoples’ gambling behaviour and attitudes towards gambling up and down the country.
We will write to a random sample of people, inviting them to take part in the survey. Respondents will be able to complete the survey either online or via a postal submission. With over forty per cent of respondents choosing to respond on paper during our experimental testing in 2023, it’s important that we offer this option to ensure that everybody gets a chance to take part and give their results to us in a way that they find most convenient.
The approach we are using also ensures privacy for respondents, and all answers provided in the survey will be entirely confidential. This is important because some of the questions in the survey cover sensitive topics.
The Gambling Survey for Great Britain will provide a robust source of evidence for decision making, and from 2024 will be the new source of official statistics on gambling behaviours in Great Britain.
How many adults gambled in the past 4 weeks?
47 percent
Period covered: January 2025 to January 2026
Statistics and research hub about find published statistics and research in our hub
Related blog posts
Blog posts from the Statistics and Research team related to the Gambling Survey for Great Britain
Gambling Survey for Great Britain: 2025 results and three years of trend data
Our Head of Statistics Helen Bryce introduces new trend data following the publication of the third annual report from the Gambling Survey for Great Britain (GSGB).
16 July 2026 - Statistics and research.
Our Head of Statistics, Helen Bryce, explores the relationship between gambling activities and Problem Gambling Severity Index (PGSI) scores.
6 February 2025 - Statistics and research.